Co-organiser of conference in India
The researchers at the School of Business, Economics and Law have global networks, which include research colleagues at the School's partner universities around the world. In mid-April, the School co-organised a conference held at one of our newer partners – the Indian Institute of Management Bodh Gaya (IIMBG) in India – and Cecilia Solér was there.
Cecilia Solér is associate professor in business administration and works as a teacher and researcher in marketing. Her research on sustainable consumption focuses on how consumer culture and marketing practices shape consumption, including the construction of affluent consumer identities and ever-increasing levels of novelty consumption, and the impact such identities have on perceived consumer stress. A second field of interest concerns sustainability certifications in global supply chains and how competing certifications influence exchange on the global market and simultaneously have an impact on environmental protection and social justice in production. Cecilia also works with colleagues in India where she studies the socio-material features of poverty alleviating consumption among urban subsistence households in India.