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Towards a Green Business Future: What can Sweden & Texas learn from each other?

Sustainability and environment
Society and economy

Maureen McKelvey and Helene Honeybone welcome you to this roundtable seminar/webinar about how we are approaching a Green Business Future and what Sweden and Texas can learn from each other. This event is co-organized between the Gothenburg U-GOT KIES centre, the Swedish American Chamber of Commerce Texas Dallas, and Honorary Consulate of Sweden, Dallas, as part of our Nordic/Texas Initiative.

Seminar,
Webinar
Date
14 Sep 2026
Time
15:00 - 16:00
Location
Wallenberg Conference Centre, University of Gothenburg, Medicinaregatan 20A, Göteborg Room: Europa or online webinar

Good to know
The starting time is 3 pm CET (Sweden) / 8 am Texas.
Organizer
The Gothenburg U-GOT KIES centre, the Swedish American Chamber of Commerce Texas Dallas, and the Honorary Consulate of Sweden, Dallas

About the seminar

Towards a Green Business Future:What can Sweden & Texas learn from each other? is the topic of this Roundtable in the Nordic/Texas Initiative.

Our moderator Helene Honeybone will preside over the roundtable discussion, with a carefully selected group of panelists. Each panelist has extensive experience of working on green transition and sustainability issues, specifically in relation to business and economic development. They will share their insights about trends in technology, innovation, infrastructure investment, and business opportunities when individuals and organizations take steps of moving towards a green future.

So a main aim of this Nordic/Texas Initiative Roundtable is to challenge our assumptions, and learn more about what can Sweden and Texas learn from each other. On the one hand, Sweden has for a very long time, had a strong reputation for protecting the environment, and sustainability engagement more generally, including using public policy for protection and large capital investments to develop new technologies. Gothenburg is a city leading in sustainability initiatives. On the other hand, Texas is best known for being a world leader in the oil and gas industries, but did you know that 25% of their electricity grid is built on renewable energy sources. Cities like Austin and Dallas also have ambitious environmental goals, in relation to helping to direct economic development in their booming economies.

Time and place

Physical participation

Wallenberg Conference Centre, University of Gothenburg, Medicinaregatan 20A, Göteborg Room: Europa

2.30 to 3 pm: Afternoon coffee and mingle
3 to 4 pm Sweden / 8 to 9 am Texas: Roundtable seminar

Online participation

3 to 4 pm Sweden / 8 to 9 am Texas: Roundtable seminar
Link will be sent out in advance.

Organizers

The organizers are Maureen McKelvey and Helene Honeybone. Maureen is Professor of Industrial Management, University of Gothenburg; Helene is Entrepreneur & Honorary Consulate of Sweden Dallas. Both are members of the SACC-Dallas Board. This webinar is co-organized between Gothenburg U-GOT KIES centre, SACC-Dallas, and Honorary Consulate of Sweden, Dallas, as part of our Nordic/Texas Initiative.

Recording

The roundtable will be streamed live, recorded, and later available at the U-GOT KIES archive.