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Marketing Trends, Bachelor Course

Course
FEK312
Bachelor’s level
7.5 credits (ECTS)
Study pace
100%
Time
Day
Location
Göteborg
Language
English
Duration
-
Part of semester
Quarter 2

About

In Marketing Trends, you will develop knowledge and understanding of the latest trends in marketing. You will practice problematizing, structuring and working with various market analysis problems. By focusing on current issues, you gain insights and analytical skills that are very useful in a career in marketing, but also in other roles in business.

This course is open to

Exchange students at School of Business, Economics and Law and exchange students on a university-wide agreement.

In order to apply for this course you must have studied 45 ECTS Business Administration courses, including marketing course at basic level (at least 7.5 ECTS). Please contact your international coordinator at School of Business, Economics and Law if you need to know more.

English proficiency

If you have questions about English proficiency requirements, please contact your international coordinator at the University of Gothenburg.

This course can be combined with

FEK311 Consumer behaviour

Application

Do you want to apply for exchange studies at the University of Gothenburg?

Read more on the page Apply for exchange studies