IIE and Volvo AB hosted a collaborative workshop at Vetenskapsfestivalen
Last Friday, the 17th of April, the Institute of Innovation and Entrepreneurship (IIE) took part in Vetenskapsfestivalen in Gothenburg, an international science festival with hundreds of activities and the only one of its kind in Sweden. Rick Middel, Associate Professor at IIE, held an interesting presentation about business model innovation and discussed in what ways the university and industry can collaborate. He exemplified this with a current Thesis Project in the Master’s programme Innovation and Industrial Management on "Wearable Technologies”, which was presented by Thomas Hordern and Guillaume Favreau from the Volvo Group.