Till sidans topp

Sidansvarig: Webbredaktion
Sidan uppdaterades: 2012-09-11 15:12

Tipsa en vän
Utskriftsversion

The event experience, hed… - Göteborgs universitet Till startsida
Webbkarta
Till innehåll Läs mer om hur kakor används på gu.se

The event experience, hedonic and eudaimonic satisfaction and subjective well-being among sport event participants

Artikel i vetenskaplig tidskrift
Författare John Armbrecht
Tommy Andersson
Publicerad i Journal of Policy Research in Tourism Leisure and Events
Sidor 21
ISSN 1940-7963
Publiceringsår 2019
Publicerad vid Centrum för turism
Företagsekonomiska institutionen, Marknadsföring
Sidor 21
Språk en
Länkar dx.doi.org/10.1080/19407963.2019.16...
Ämnesord Event experiences, subjective well-being, happiness, hedonic, satisfaction, Eudaimonia, participant events, service quality, 2 conceptions, customer satisfaction, consumer, perceptions, happiness, leisure, performance, happier, scale, model, Social Sciences - Other Topics
Ämneskategorier Ekonomi och näringsliv

Sammanfattning

The baffling growth in the number of participants in sport events calls for an explanation. Sport event organizers, working on an increasingly competitive market, need to know what factors are important to satisfy the participants and enhance their well-being. Satisfaction is a central concept in consumer behaviour research together with experiences. Subjective well-being (SWB), also referred to as happiness, has made a more recent entry into consumer behaviour research but is gradually gaining recognition as an important concept. The objective of this study is to find out how SWB fits into the framework of consumer behaviour and whether SWB can be explained by satisfaction with the event experience in the context of participatory sport events. It is proposed that satisfaction is better aligned with theories about happiness by distinguishing between hedonic satisfaction and eudaimonic satisfaction. A survey of 7552 participants at five sport events was used to select a subsample of 192 participants, which provides data for testing an SEM model. The model consists of six constructs: Service quality, fun, flow (as components of the event experience), hedonic satisfaction, eudaimonic satisfaction and the dependent construct SWB. The results reveal a good fit of the model. Service quality and fun affect hedonic satisfaction whereas eudaimonic satisfaction is influenced by flow. SWB is explained by hedonic satisfaction, which acts as a fully mediating variable for eudaimonic satisfaction. The conclusions centre on the introduction of two new types of satisfaction consistent with the two facets of happiness and implications for event management.

Sidansvarig: Webbredaktion|Sidan uppdaterades: 2012-09-11
Dela:

På Göteborgs universitet använder vi kakor (cookies) för att webbplatsen ska fungera på ett bra sätt för dig. Genom att surfa vidare godkänner du att vi använder kakor.  Vad är kakor?