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Chapter in book
Authors Orla Vigsø
Published in International Encyclopdia of Strategic Communication
Pages 1312-1321
ISBN 978-1-119-01071-5
Publisher Wiley Blackwell
Place of publication Hoboken, NJ
Publication year 2018
Published at Department of Journalism, Media and Communication (JMG)
Pages 1312-1321
Language en
Keywords rhetoric, strategic communication, organizational comunication
Subject categories Media and Communications, Economics and Business, Languages and Literature


A presentation of rhetorical theory and its relations to the field of strategic communication.

Page Manager: Webmaster|Last update: 9/11/2012

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