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A construal level theory approach to consumer behavior.

Conference contribution
Authors Anders Biel
Lars-Olof Johansson
Published in Paper presented at 13:th International Conference of Social Dilemmas in Amsterdam, Netherlands, 2011.
Publication year 2011
Published at Department of Psychology
Language en
Keywords konsumtion, contrual level theory
Subject categories Psychology (excluding Applied Psychology), Economics
Page Manager: Webmaster|Last update: 9/11/2012
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