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Green Marketing Goes Online: Practices, Devices, and the Configuration of Green Prosumers

Conference contribution
Authors Christian Fuentes
Published in NCCR, Aarhus, Denmark, May 18-19
Publication year 2016
Published at Centre for Retailing
Centre for Consumer Science
Language en
Keywords Green marketing, digital, consumer, devices
Subject categories Business Administration
Page Manager: Webmaster|Last update: 9/11/2012
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