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Decision making.

Chapter in book
Authors Carl Martin Allwood
Published in In K. Keith (Ed.), The encyclopedia of cross-cultural psychology
Pages (pp. 376–378)
ISBN 9781118339893
Publisher John Wiley & Sons, Inc
Place of publication Chichester, UK
Publication year 2013
Published at Department of Psychology
Pages (pp. 376–378)
Language en
Keywords decision making, complex decision making, cross-cultural psychology
Subject categories Psychology, Other Social Sciences, Other Social Sciences not elsewhere specified


The ability to make decisions is often assumed to be something that distinguishes humans from the rest of nature. Decision making occurs in many forms, and the decisionmaking task can be more or less complex, well-defined, and new to the decision maker. Moreover, decision making, in addition to actually choosing an alternative, usually includes constructing or activating decision alternatives. In this entry, taking a cross-cultural perspective on decision making, the focus is mainly on complex decision making.

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