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Introducing App Stores into a Packaged Software Ecosystem: A negotiated order perspective

Journal article
Authors Johan Magnusson
Andreas Nilsson
Published in International Journal of Business Information Systems
Volume 14
Issue 2
Pages 223-237
ISSN 1746-0972
Publication year 2013
Published at Centre for Business Solutions (CFA)
Department of Business Administration, Accounting
Pages 223-237
Language en
Keywords app store, packaged software, negotiated order, enterprise resource planning, ecosystem, platform strategies
Subject categories Business Administration


This study addresses the emerging phenomena of app stores for packaged software such as Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems. Through employing the technology of app stores, ERP and CRM vendors have been reported as shifting from delivering software as a service (SaaS) to platform as a service (PaaS). Through an in-depth case study of one ERP vendor’s app store initiative, the study identifies and discusses instances of negotiated order of the ecosystem. The results show that the introduction of an app store for ERP brings with it the threat of restructuring both the incumbent business model and the power relationships nested in the ecosystem, thus spurring intensified instances of negotiated order. This is discussed in terms of different arenas of conflict for negotiated order.

Page Manager: Webmaster|Last update: 9/11/2012

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