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Digital advertising campaigns and the branded economy

Chapter in book
Authors G Sjöblom
Oskar Broberg
Ann-Sofie Axelsson
Published in Digitalizing Consumption. How devices shape consumer culture
ISBN 978-1-138-12489-9
Publisher Routledge
Place of publication London
Publication year 2017
Published at Department of Economy and Society
Language en
Subject categories Business Administration, Economic History
Page Manager: Webmaster|Last update: 9/11/2012

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