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Authors |
Andreas Nilsson Anders Biel Niklas Karlsson |
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Publisher | Göteborg University |
Place of publication | Göteborg |
Publication year | 2007 |
Published at |
Department of Psychology |
Language | en |
Keywords | attitudes, values, policy measures, environment |
Subject categories | Psychology |
Two studies examined the role of values in behavioural reactions to environmental policy measures. Respondents were 118 undergraduate students. The first study was aimed at testing a new measure of value activation. Ostensibly participating in a study concerning semantic memory, participants were presented with a list of value words to remember. They were then asked to fill in an impression formation test. As expected, the value words significantly influenced the results on the test for two out of three values. The second study investigates the role of values in reactions to policy measures in a social dilemma game, firstly by measuring basic value priorities, and secondly by measuring how policy measures activate values in the situation. The results showed no support for the impact of values on behaviour in the social dilemma game.