PROJECT MANAGERSwedish Institute for
About Bianca Koroschetz
My research focuses on sustainable consumption, practice theory and market practice theory. My PhD is part of a big research project called 'Changing antifouling practices for leisure boats in the Baltic Sea'. Current antifouling practices rely on toxic antifoulants which contribute in the pollution the Baltic Sea.The project aims at describing the market practices that create the market for antifouling and boat maintenance products/services in different regions of the Baltic. The focus lies on the totality and interconnectedness of market practices, rather than treating marketing, consumption, production or legislative practice in separation.
- Sustainable consumption, practice theory, marketing, ANT, antifouling
- Marketing, Marketing Trends, CSR